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How are consumers protected?

May 21st, 2020

You bought a new item and you are very excited at your purchase. You take it home and to your surprise you realize that it is damaged in some way that detracts from your enjoyment -what should you do? Well there are many factors to consider, for example was the item in good condition when [...]

Putting your best foot forward- How businesses build customer loyalty!

May 16th, 2020

Two companies provide the same service or product. They both provide this service or product at relatively the same cost. How will the consumer decide which company to use? It all boils down to brand loyalty. Brand loyalty is the tendency of consumers to continuously purchase one brand’s products over another. Consumer behavior patterns demonstrate [...]

How to overcome budgeting challenges!

May 12th, 2020

Now more than ever before , those who put away funds for hard times are happy that they made those important steps to safeguard their financial future. In other words, ‘It’s rough out there people!’ Financial Woes! Despite the slowing down or closure of several sectors, persons are still expected to find the money to [...]

Home based gardens – How can you get a ‘green thumb’?

April 20th, 2020

If you grew up in rural Jamaica, it was common that your parents had a backyard where they grew a variety of fruits and vegetables. Food was was often taken from the garden to the kitchen table with very little fanfare and everyone enjoyed having fresh ingredients. Unfortunately, this activity has not always been practiced [...]

Shopping Safely!

April 11th, 2020

It has been interesting to see the different reactions of persons who go shopping during the COVID 19 pandemic. Some persons are very conscious of the new reality and ensure that they take the necessary precautions while others seem oblivious to what is happening around them. So which of those two groups do you fall? [...]

It’s not business as usual in Jamaica!

March 31st, 2020

So it’s been a very unusual time for everyone around the world. Our daily routine has been severely disrupted by quarantines and lock downs. Schools have been closed, examinations either cancelled or postponed and a number of businesses have also closed their doors or have reduced their hours. These actions have been taken not just [...]

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